Ethical AI at Balanse

At Balanse, we believe technology should serve human wellbeing — not replace it. Our ethical framework ensures your growth journey is supported with integrity, privacy, and care.

🌿 Our guiding principles

Core beliefs that drive how we design and develop Balanse's AI features.

Balanse is a tool, not a therapist

Balanse supports reflection and emotional growth, but we are always clear that it is not a substitute for professional, clinical, or crisis care.

Your consent is active and ongoing

We ask permission clearly before using any of your data for feedback or personalization. You can opt out, delete, or edit what Balanse knows about you — anytime. By using Balanse you are consenting to us using your data for feedback and personalisation.

Your data is sacred

Journals, prompts — everything is encrypted. Nothing is sold, nothing is shared without your express permission.

Transparency = trust

We label AI-generated content. We publish how Balanse works. You'll always know when a response is from AI and what it's based on.

Bias doesn't belong here

Our prompts are audited. Our users can flag bias. Our coaching styles are tested to support neurodivergence, burnout, and identity-sensitive moments.

All content is AI generated.

Ethical growth blueprint

We believe personal growth should never come at the cost of the planet or your privacy.

ValueHow We Live It
🌱 Emotional IntegrityCoaching that validates, not shames
🧠 InclusivityNeurodivergent-friendly design and tone
🔐 Privacy FirstNo data selling. Ever. Opt-out anytime
🌍 Climate Action10% of subscription fees funds carbon removal tech

Ethical commitments in product design

How we integrate ethics into every aspect of Balanse's features.

AreaEthical Standard
JournalingPrivate, non-judgmental, never used to train models without consent
ReflectionsFramed as open-ended, curious, not directive or "fixing"
Chat InteractionsClear AI disclosure, respectful tone, and user-controlled frequency
FeedbackIntegrated rating + flagging system at every interaction

🛡️ What we monitor

Situations that trigger special attention from our AI safety systems.

Emotional distress, overwhelm, or spirals
Crisis language, self-harm cues
Dependence or obsessive journaling
Repeated triggering phrases or abuse
Legal or medical advice requests

When these situations are detected, Balanse may adjust responses, suggest human support, or provide resources appropriate to the user's needs.

Our ongoing commitment

Ethics is not a static checklist but an evolving practice. We regularly review and update our ethical guidelines as AI technology and our understanding evolves. We welcome your feedback and questions about our approach to ethical AI.

Last updated: May 2025