Ethical AI at Balanse
At Balanse, we believe technology should serve human wellbeing — not replace it. Our ethical framework ensures your growth journey is supported with integrity, privacy, and care.
🌿 Our guiding principles
Core beliefs that drive how we design and develop Balanse's AI features.
Balanse is a tool, not a therapist
Balanse supports reflection and emotional growth, but we are always clear that it is not a substitute for professional, clinical, or crisis care.
Your consent is active and ongoing
We ask permission clearly before using any of your data for feedback or personalization. You can opt out, delete, or edit what Balanse knows about you — anytime. By using Balanse you are consenting to us using your data for feedback and personalisation.
Your data is sacred
Journals, prompts — everything is encrypted. Nothing is sold, nothing is shared without your express permission.
Transparency = trust
We label AI-generated content. We publish how Balanse works. You'll always know when a response is from AI and what it's based on.
Bias doesn't belong here
Our prompts are audited. Our users can flag bias. Our coaching styles are tested to support neurodivergence, burnout, and identity-sensitive moments.
All content is AI generated.
Ethical growth blueprint
We believe personal growth should never come at the cost of the planet or your privacy.
| Value | How We Live It |
|---|---|
| 🌱 Emotional Integrity | Coaching that validates, not shames |
| 🧠 Inclusivity | Neurodivergent-friendly design and tone |
| 🔐 Privacy First | No data selling. Ever. Opt-out anytime |
| 🌍 Climate Action | 10% of subscription fees funds carbon removal tech |
Ethical commitments in product design
How we integrate ethics into every aspect of Balanse's features.
| Area | Ethical Standard |
|---|---|
| Journaling | Private, non-judgmental, never used to train models without consent |
| Reflections | Framed as open-ended, curious, not directive or "fixing" |
| Chat Interactions | Clear AI disclosure, respectful tone, and user-controlled frequency |
| Feedback | Integrated rating + flagging system at every interaction |
🛡️ What we monitor
Situations that trigger special attention from our AI safety systems.
When these situations are detected, Balanse may adjust responses, suggest human support, or provide resources appropriate to the user's needs.
Our ongoing commitment
Ethics is not a static checklist but an evolving practice. We regularly review and update our ethical guidelines as AI technology and our understanding evolves. We welcome your feedback and questions about our approach to ethical AI.
Last updated: May 2025

